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SparkPlugMarketing

Email list segmentation - Product Retailer/E-Commerce

Email list segmentation - Product Retailer/E-Commerce

Regular price $1,000.00 USD
Regular price Sale price $1,000.00 USD
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What's Included

  • We will segment your email list based on subscribed lapsed customers (no purchase in the past 90 days) AND subscribed active (purchased within last 45 days)
  • We will email you instructions on how to provide us with access to your accounts
  • We will email you a survey to understand your brand, it's ethos, image and goals
  • Delivery in 14 days

Benefits

  • Ability to better tailer your email marketing content to these two defined groups
  • Higher conversion rates from email marketing

Onboarding

  • You will receive an email containing a Calendly invitation to schedule your 25-minute intake zoom/call. An outline for the intake call will be provided in advance.

Prior to the intake call:

  • An outline for the intake call will be sent to you
  • A pre-intake questionnaire will be sent to gather information about the unique aspects of your business, it's ethos/brand/voice and it's assets.
  • An ad spend survey will be sent to you which will help define ad campaign spend and target return on ad spend. (when applicable)
  • You will receive a request package along with guidance on how to add us to the accounts we will manage (note: you will retain ownership of these accounts)
  • We will send you a content calendar and content pipeline survey
  • We will send you a promotional calendar survey.
  • You will receive a business goals survey so that we can drive toward accomplishing the goals you have set for your business. 
  • We will send you a link to your own Trello board that you can use to submit adhoc request for our team to work on for you (Pro and Medium packages only. Turnaround time is 7 days per request for Pro, 14 days per request for Medium)
  • A direct line of contact will be provided to ensure seamless communication for program success.
  • We will perform a comprehensive scan of your business presence online to identify opportunities.
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