Both SEO and ads work—but in different ways.
SEO (Search Engine Optimization)
- Pros: Long-term growth, sustainable traffic, credibility.
- Cons: Takes time to build momentum.
Paid Ads
- Pros: Fast results, highly targeted, controllable budget.
- Cons: Stops working when you stop paying.
The Smart Play
For most small businesses, the right answer isn’t one or the other—it’s a blend. Ads for immediate results + SEO for long-term growth.
Our Take: Sparkplug Marketing helps small businesses create balanced strategies that win now and later.