The 'You Need A Spark', Blog
Why Most Small Business Websites Don’t Convert ...
Your website should be your best salesperson—but for most small businesses, it’s just an online brochure. 1. Confusing Navigation Keep menus simple and intuitive. 2. Weak Mobile Optimization Over 60%...
Why Most Small Business Websites Don’t Convert ...
Your website should be your best salesperson—but for most small businesses, it’s just an online brochure. 1. Confusing Navigation Keep menus simple and intuitive. 2. Weak Mobile Optimization Over 60%...
Small Business Marketing: Trends in 2025
Marketing changes quickly. What worked last year might not work today. Here’s what’s shaping 2025. 1. AI-Driven Targeting AI is making ads more efficient and personalized. Companies like Google and...
Small Business Marketing: Trends in 2025
Marketing changes quickly. What worked last year might not work today. Here’s what’s shaping 2025. 1. AI-Driven Targeting AI is making ads more efficient and personalized. Companies like Google and...
SEO vs. Paid Ads: Which Should Your Small Busin...
Both SEO and ads work—but in different ways. SEO (Search Engine Optimization) Pros: Long-term growth, sustainable traffic, credibility. Cons: Takes time to build momentum. Paid Ads Pros: Fast results, highly...
SEO vs. Paid Ads: Which Should Your Small Busin...
Both SEO and ads work—but in different ways. SEO (Search Engine Optimization) Pros: Long-term growth, sustainable traffic, credibility. Cons: Takes time to build momentum. Paid Ads Pros: Fast results, highly...
Email Marketing Isn’t Dead: How Small Businesse...
Despite social media hype, email remains one of the highest ROI channels in digital marketing. 1. Build a Quality List Collect emails through your website, events, and lead magnets—not by buying...
Email Marketing Isn’t Dead: How Small Businesse...
Despite social media hype, email remains one of the highest ROI channels in digital marketing. 1. Build a Quality List Collect emails through your website, events, and lead magnets—not by buying...
Do Facebook and Instagram Ads Still Work for Sm...
Short answer: yes. But only if you use them correctly. 1. Hyper-Local Targeting Ads can be shown to people within miles of your business, ensuring your dollars go to prospects nearby....
Do Facebook and Instagram Ads Still Work for Sm...
Short answer: yes. But only if you use them correctly. 1. Hyper-Local Targeting Ads can be shown to people within miles of your business, ensuring your dollars go to prospects nearby....
Why Social Proof is the Secret Weapon for Small...
People trust people more than they trust ads. That’s why social proof is one of the most powerful tools in your marketing arsenal. 1. Online Reviews Google, Yelp, and Facebook reviews...
Why Social Proof is the Secret Weapon for Small...
People trust people more than they trust ads. That’s why social proof is one of the most powerful tools in your marketing arsenal. 1. Online Reviews Google, Yelp, and Facebook reviews...
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